
- Applied Clinical Trials-09-01-2018
- Volume 27
- Issue 9
Greater Gift's PopUp Star Event
As I wrote
The premise of the contest was “How can different grassroots community-based events have an impact on awareness for clinical trials as a care option? What methods will help engage the community?” These are the questions that the PopUp Star Competition, sponsored by Greater Gift, a North Carolina not-for-profit, along with prominent individuals in the clinical research industry, set out to discover in a process that started in late 2017.
The public was invited to form teams and design out of the box grassroots efforts to raise awareness of the importance of clinical trials in local communities. During a 10-day period in early April, teams competed in Boston, MA; Charleston, SC; Winston-Salem, NC; and Sydney, Australia, to bring the clinical trials conversation to people through community events. More information on each teams’ community approach can be found
While I learned more about the commitment that clinical trial professionals have to their vocation, these contestants learned a lot more about their intended audience and how to best educate and reach them about clinical trials. From college students, to the elderly, the contestants shared their stories about clinical research and how it can be a gift for others.
The winner was the team from Winston-Salem, PMG Research Group, which featured an educational booth at the popular local food and arts festival on a rainy weekend in April. The winning team is pictured here:
Articles in this issue
about 7 years ago
Can FDA Put Some Heat Back Under European Adaptive Pathways?about 7 years ago
Next-Generation Clinical Trialsabout 7 years ago
Clinical Trials In a Dish: A Revolution Beginsabout 7 years ago
EU’s Status on IDMPabout 7 years ago
Applied Clinical Trials, September 2018 Issue (PDF)about 7 years ago
Ensuring High-Quality Data in Complex, In-Home Clinical Trialsabout 7 years ago
FDA Promotes Surrogate Endpoints, ‘Seamless’ Clinical Trialsabout 7 years ago
Q&A: Clinical Trials Need To Grow In RelevanceNewsletter
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