Standardization and consistency in COA pricing models are lacking and can be based on a range of parameters, such as number of sites, participants, administrations, or trial length. As some of these parameters may not be finalized at the point of license initiation (e.g., site selection is ongoing, regulatory bodies may not have approved the protocol), the process can be delayed or will require subsequent license amendments, which is an additional administrative task and potential cost.
Solution: Clear upfront information from copyright holders about pricing parameters for a given COA so licensees can confidently forecast potential licensing costs.
Problem: How long will contract review take?
Licenses of copyright are legally binding contracts that can require review from several different stakeholders (including the CRO, sponsor, eCOA provider, and/or training provider) which can take time. Further, when a study is going to use eCOA, some copyright holders require that this is specified when requesting the license and included in the agreement. When eCOA provider selection is on the critical path to FPI, this can delay licensing initiation and execution.
Solution: In the absence of a standard licensing template used by all copyright holders, at the very least, a commitment to turn around reviews in a specific time is needed.
Problem: When will the COA be provided?
Often, a copy of the COA is not provided until license execution and payment. Not having access to an official copy of the COA prior to this can negatively impact:
- Protocol development
- Sponsors cannot review and evaluate the appropriateness of individual items and the measure in its entirety, to determine if it is suitable for a given trial application
- eCOA technical feasibility assessment:
- eCOA providers are unable to ensure their system has the required functionality to build the most optimal electronic version of the COA
- eCOA build:
- The license has often not been executed and paid for at the time of commencing eCOA build activities—especially where the eCOA provider is contracted for scale management
- As contracting and kicking off eCOA services is often on the critical path to FPI, not having access to the COA(s) to create eCOA specifications and the build presents a major risk to study go-live
- Invoice terms are usually Net 30 days (and can be greater), and so expediting normal payment terms is required
Ultimately, it runs the risk that some may obtain a copy of the COA from an unreliable (non-official, possibly adulterated) source, to try and assess the suitability of the COA and meet eCOA build timelines.
Solution: Providing an official copy of the COA (including watermarked sample copy or if developed electronically, access to the items) prior to the execution of the license and payment, would significantly benefit the clinical trial set-up process, and reduce the impact of many of the detailed issues. It would be on the strict understanding that it should not be used in a live study until license execution and payment. The license, in this scenario, is for the actual use of the COA (i.e., for completion within a study). With most things in life that we buy, we can review and assess it prior to purchase—whereas what we see for COA licensing is often buying blind.
Alternatively, a limited rights license (that is quick to execute) could be provided to allow for review and/or eCOA build, enabling eCOA providers to reproduce the COA electronically and make reasonable preparations for study use.
Screenshots
Problem: Generating screenshots imminently after eCOA project initiation.
If sponsors request screenshots for ethics committee (EC) and/or Institutional Review Board (IRB) submissions (though they are not necessarily required),3,4 this can create a huge challenge and pressure on eCOA providers to generate these in the time required; especially when the COA is not provided until license execution and payment.
- This could become more challenging with the new EU-CTR submissions process requiring a single submission for all EU member states, and the perception that all translated screenshots may be requested by individual health authorities. If copyright holders must approve the screenshots prior to this, further delays can be seen.
- Some copyright holders also require live demo review, which can add further time to receiving implementation approval.
Solution: A clear public statement from IRBs/ECs that eCOA screenshots are not required and the paper COA is sufficient.
Translations
Another challenge faced during licensing is the associated translation activities, which present differently dependent on if the required translations already exist or not. For example, it is not always clear what translations are available, the methodology employed (leading to a lack of confidence in faithful translation), and so translations are often repeated, which can lead to variation and confusion.
Copyright holders (or a delegated management organization) should have a duty of care to maintain a published translation database with this information (e.g., on a website)—that is recognized as the only source of official translations—with updates as new ones are added, and on details on access.
If the copyright holder requires approval of eCOA screenshots for every language implemented in a study this takes a significant amount of time, and is a major risk if a sponsor wishes to go live in languages other than a routinely used language (e.g., US English). Copyright holders are encouraged to be mindful of this when requiring approval of all translated eCOA reproductions, or at least sensitive to their impact on timelines when working with stakeholders such as sponsors, eCOA providers and or language service providers.
Are eCOA libraries the answer?
In short, no. At least not based on the current model, and until there is a more cost-effective model for libraries, they are unlikely to have the utility they promise.
Licensing and translations fees are either paid directly, or are passthrough costs, by the sponsor. In the current library model, the eCOA provider must pay the library license fee. For smaller organizations, and especially when projected use can be unclear (i.e., there is no guarantee of recuperation)—it is risky to front-up what can be a substantial amount of money—sometimes in the millions.
Further, sponsors are still required to pay the licensing fee for the actual use of the COA in a study, so the eCOA provider also must develop a costing model that recoups the upfront cost of the library license, which can be especially challenging where sponsors expect cost savings/reductions from using COAs from the eCOA providers library. Sponsors often very reasonably question that if the eCOA is already built, why should they pay the same price for it again. The library model also saves the copyright holder time and resource as they are not repeatedly reviewing screenshots, and yet they are charging extra for a library license, which as mentioned can be substantial.
An alternative model sees approval obtained by the eCOA provider for their build, and then the copyright holder being notified of a new study wanting to use it, so they can confirm it is the approved build. They would still receive the same licensing fees from the sponsor and not have to review implementations repeatedly.
Conclusion
The challenges outlined are well understood, not insurmountable, and entirely solvable. The current approach and relationship between eCOA providers, copyright holders, and sponsors/CROs remains overly transactional, and it is time to move beyond inertia and adopt practical, collective solutions. A committed effort from all stakeholders is required to address the aspects within their control, and the efficiencies to be gained from relatively simple changes to the processes implemented by many copyright holders are not insignificant by any means. Additionally, sponsors engaging copyright holders and eCOA providers earlier (and off the critical path to FPI) would also mitigate some of the challenges described. By doing so, we can move past these recurring problems and focus our energy on more meaningful goals, such as truly optimizing the user experience of digital technologies and speeding up drug development.
Copyright holders who have adopted many of the solutions outlined above, demonstrate a genuine intention and commitment to find ways to remove delays in getting effective treatments to those in need whilst rightly protecting their intellectual property and the integrity of the COA. Mitigating against improper use of COAs that could bring into question the integrity of the specific use of the COA is critical, and the solutions outlined in this article would not bring that into question The payment and contractual requirements would still be adhered to, and the burden felt by sponsors, CROs, and eCOA providers, would be greatly reduced.
Florence Mowlem, PhD
Acknowledgements: David Churchman, Scottie Kern, and Paul O’Donohoe for their insights
References
1. U.S. Food and Drug Administration. Guidance for Industry Patient-Reported Outcome Measures: Use in Medical Product Development to Support Labeling Claims. (2009).
2. Mowlem, F. D. et al. Best Practices for the Electronic Implementation and Migration of Patient-Reported Outcome Measures. Value in Health 27, 79–94 (2024).
3. Gertel, A. et al. Demystifying Submissions of eCOA Documentation for Ethics Review: Are We Making Submissions More Difficult than Necessary? Appl Clin Trials (2020).
4. Riddle, J. Unpacking IRB Innovations for Decentralized Clinical Trials. https://www.advarra.com/blog/unpacking-irb-innovations-for-decentralized-clinical-trials/ (2022).