Publication|Videos|March 19, 2026

From Thinking to Learning to Doing: Human Factors Optimizing Clinical Operations

Brian S. McGowan, PhD, chief learning officer at ArcheMedX, explores how aligning the science of thinking, learning, and doing can reduce deviations, enhance performance, and accelerate trial success.

Clinical research depends on people—how they think, learn, and act. Yet despite years of innovation and investment, many clinical trials still stumble for human reasons: inconsistent site performance, training gaps, and protocol deviations that delay results and erode confidence. The path to improvement begins not with more technology or oversight, but with a deeper understanding of the science of human performance.