News|Webcasts|March 4, 2026

From Protocol to Payment: A Unified Path to Stronger, End-to-End Outcomes

Author(s)IQVIA

Webinar Date/Time: Thursday, March 26th, 2026 at 12pm EDT | 9am PDT | 4pm GMT | 5pm CET

See IQVIA’s new AI‑driven capabilities in the Clinical Trial Financial Suite (CTFS) in action—featuring live demos of CTFS Site Payments and Protocol Ingestion for CTFS GrantPlan. Learn how these innovations can boost productivity by shifting teams from doing to reviewing, and what economic benefits you can expect when adopting them.

Register Free: https://www.appliedclinicaltrialsonline.com/act_w/CTFS

Event overview:

IQVIA is excited to announce the general availability of the Clinical Trial Financial Suite (CTFS), including CTFS Site Payments and new AI driven capabilities designed to transform how teams work. By shifting users from doing to reviewing, CTFS helps increase productivity and ensures time is spent where it matters most.

Join this webinar for a live demo of the new solution, along with an overview of the expected economic benefits for organizations adopting these advanced technologies.

Three key take-aways

Discover the future of CTFS with insights into its vision and strategic direction:

  • Experience a live demonstration of CTFS Site Payments.
  • Learn how this innovation streamlines operations and improves efficiency.
  • Understand the financial and organizational benefits of adopting this new technology.

Speakers:

Zahiah Gueddar
Senior Director, Commercial Strategy, Clinical Trial Financial Suite
IQVIA Technologies

Zahiah (Zee Zee) Gueddar leverages over 17 years of diverse industry expertise encompassing delivery, finance, operational effectiveness, and the commercial sector. Gueddar offers invaluable insight into the challenges encountered by sponsors, CROs, sites, and patients. In her role leading IQVIA’s financial technology offerings, she serves as an innovative partner for clients seeking transformative outcomes and growth opportunities. Known as a strategic thinker and problem solver, Gueddar is responsible for driving growth and differentiation, product go-to market, and ensuring innovative and competitive offerings. Gueddar is based in San Diego, California, and is a graduate of San Diego State University.

Rajesh Patel
Senior Director, Product Management
IQVIA Technologies

Rajesh Patel is a seasoned product leader with over 2 decades of experience driving innovation, strategy, and customer-centric solutions in the technology sector. As senior director of product management for IQVIA Technologies, he leads the product vision and execution of the technology strategy for financial management in clinical trials—an area critical to operational efficiency and compliance in life sciences.

Register Free: https://www.appliedclinicaltrialsonline.com/act_w/CTFS