News|Articles|February 26, 2026

Promising New Developments in Artificial Intelligence

Author(s)IQVIA

Innovating with Generative and agentic AI to drive efficiency and quality in clinical trials


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The Human Side of Clinical Trials: Why Fuzzy Mental Models Undermine Clinical Trial Execution
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Real-time clinical trials require standardized digital data capture at the point of care through scaled eSource-EDC-EHR integration, but progress stalls because competing standards lack regulatory enforcement and one-off system integrations cannot scale beyond single studies without industry-wide alignment and legal clarity on data ownership.